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***DAVE BLACKWELL*** over video image of pink donkey piñatas
These pink donkey piñatas may not seem like a sign of change, but they are part of new changes within the University of Colorado's journalism school.

The piñatas are part of an advertising package created by CU advertising student Lauren Brown for Evol Burritos, with other graphic design features. The package is a symptom of the growing changes in journalism, and CU's steps to meet them.

Dean of the Journalism school Paul Voakes proposed the merging of the journalism school and ATLAS, the interdisciplinary Alliance for Technology, Learning and Society, with the support of ATLAS's director John Bennett.

***PAUL VOAKES***
We've got a faculty that is definitely aware and studying these changes. In terms of all of the cutting-edge technical aspects, we see a wonderful opportunity with ATLAS."

***DAVE BLACKWELL***
The merger not only broadens the scope of journalism students' abilities to match the evolving field of journalism, but also makes sense financially. The School of Journalism needs to eliminate almost 8 percent of its 4 million dollar budget, and ATLAS needs to eliminate 10 percent of its 1.2 million dollar budget.

These changes, if approved, could revolutionize the Journalism program at CU, and allow for better preparation of students for the world.

***LAUREN BROWN*** shot of Lauren Brown speaking
I think that with emerging digital media being so present in advertising and journalism, you have to have these skills to be a marketable candidate.

***DAVE BLACKWELL***
And thats the way the cookie crumbles.